This Is How Facebook Dating Works – Facebook is a global social network that links billions of people. Now, it’s assisting them in connecting with one another and (possibly) meeting the love of their lives.
The social media company launched its latest dating service, Facebook Dating, in 19 countries last year, including Argentina, Canada, Chile, Mexico, Peru, Singapore, Thailand, and Vietnam.
Facebook unveiled the new dating service at its 2018 F8 developer conference, stating that users who opt in and build a dating profile will receive recommendations based on their Facebook activity. The service pairs possible matches based on dating interests, mutual mates, parties, and events attended on Facebook. Additionally, it is completely free to use.
With the launch of this feature, Facebook enters the $3 billion dating market, which is already crowded with apps like OKCupid, Tinder, and Bumble. Match Group (MTCH), which owns Tinder and OKCupid, saw its shares fall as much as 6% on Thursday. Previously, the stock fell more than 15% on the day Facebook revealed the dating feature. This Is How Facebook Dating Works
Facebook joins the fray with the distinct benefit of having access to the approximate 221 million users in the United States. According to Pew Research, seven in ten American adults use Facebook, implying a massive potential user base at launch. By contrast, Tinder has a user base of just 3.8 million.
Another Pew Research study discovered that less than half of American teenagers (51% ) use the main Facebook app. Due to the fact that this dating feature is only accessible to users 18 years and older, it is unlikely to help raise Facebook’s dwindling popularity among teenagers.
For the time being, the service is only accessible via mobile and requires no additional downloads. It is integrated directly into the main Facebook application. You can access it through the top right menu, in the same location as the marketplace and groups.
According to Facebook, the service is separate from primary Facebook accounts and is not scraped for data that can be used to target advertisements. Naturally, this will change in the future.
Users who create a dating profile will customize the details that appears on their Facebook profile, including whether they share mutual friends on the site with their dating prospects. They can not see someone with whom they are already friends on Facebook or someone with whom they have blocked.
Initially, profiles are auto-populated with only first names. Users can then add details about their location, gender, height, religion, job title, business, schools, and whether or not they have children, among other things. For instance, users can select a partner from a list that includes anyone, all women, trans women, all men, and trans men. Users may identify as cis woman, trans woman, cis male, trans man, or nonbinary.
A profile can include up to nine images and an icebreaker question such as “What three emoji best represent you?” After that, the dating algorithm on Facebook selects and shows possible matches.
From this point on, Facebook Dating resembles most dating sites. You may match with people who live nearby, share a common religion, or share certain physical characteristics. Notably, ethnicity-specific searches are not available.
Rather than swiping left or right, users may show their interest or move by clicking a heart button. There is also the choice to like unique content on a person’s profile, such as a picture or the answer to one of the ice-breaker questions. This is close to how the dating app Hinge operates.
The majority of Facebook Dating’s core features were strongly inspired by other apps on the market. If you use a dating app such as Tinder, Hinge, or Bumble, you’re probably very familiar with the controls and how pairing works (i.e., when two people like each other, they are paired and can begin chatting). This Is How Facebook Dating Works
There are few elements of Facebook Dating that are truly special, the most obvious being the “Hidden Crush” feature. If you click past the app’s events and groups section – which allows you to connect with people from events and groups you’ve joined on Facebook – you’ll find a section where you can add hidden crushes to your interests.
Users can add up to nine friends from their Facebook or Instagram followers that they secretly admire in the Hidden Crush section, and they will be notified. They’ll receive an email update once you add them to your Secret Crush list. Additionally, users who have each other on their list will be notified and paired. They will begin messaging once they have been matched.
According to Facebook, your hidden crush will never realize you added them to the list unless and until you match with them. Additionally, Facebook states that the aim is for people to attempt to establish relationships with people they know but are afraid to approach. This Is How Facebook Dating Works
It’s an intriguing concept, and completely exclusive to Facebook. There is no other service large enough in the United States to allow this form of function. It remains to be seen if this strategy succeeds, but it’s fascinating to see Facebook already using its huge user base to give Facebook Dating a slight advantage over other dating apps.
Finally, one noteworthy aspect of Facebook Dating is its focus on protection and support. The service also has a new “Share Your Plans” feature that enables users to easily share their locations when meeting up with someone for a date.
If you’ve spoken with one of your matches, you can opt to share your arrangements with family and friends, informing them of your meeting location.
This function effectively shares your location with selected friends or family members during a specified time span. This enables loved ones to track you more easily if you plan to meet with a stranger.
Facebook Dating is now open to all residents of the United States of America who are at least 18 years old and has downloaded the most recent version of Facebook. This Is How Facebook Dating Works
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